Click Here to Nominate Dustin and ABI for an Innovation Award (before Jan. 29)
Autumn Berry Inspired: Aware of the Rare
We’re inventing “Industrial Foraging,”
an innovation in agriculture that raises our awareness
of rare super-foods like the Autumn Berry.
MY EMAIL: firstname.lastname@example.org
The Autumn Olive tree (Eleagnus umbellata) was introduced to North America for soil conservation and wildlife habitat, but has since become “invasive,” meaning it spreads quickly and out-competes native species. Modern attempts to eliminate the tree are wasteful, dangerous, and unsuccessful. Meanwhile, Americans lack sources of uncontaminated, nutritious local food. Impoverished rural communities lack jobs and opportunity. Natural areas are underfunded, neglected, and plagued by an uncontrollable “pest.”
Our Solution: If we can’t beat it, let’s eat it
Our innovative solution, Autumn Berry Inspired, alleviates these problems by developing highly productive, multifunctional orchards from existing groves of Autumn Olive. We create value and demand for the fruit with wonderful branded products. Doing this we create jobs, feed people, and the tree is no longer a pest. In other words, “if we can’t beat it, let’s eat it.”
Learn more about Autumn Berry Inspired at www.autumnberryinspired.com
A new crop, a revolutionary industry
Growers across the country can join our farmer-owned cooperative modeled after Ocean Spray Cranberries. Autumn Olive orchards don’t require irrigation, fertilizer, or pesticides so they remain an excellent place for wildlife and recreation. The newly accessible acreage will also serve as a place to raise cover crops, honeybees, and pastured poultry, sheep, hogs, and goats. You can even (like we did) build cabins in there!
We are sending a clear signal to the agriculture and food industries and to all the Autumn Berry enthusiasts across the country (and there are many) that the time for this new commodity has arrived. America can turn its useless weedy groves into delightful orchards, and we can all benefit from the new tasty and nutritious local food source.
Achieving productive harmony
With Autumn Berry Inspired we remember that we can’t control everything with a military campaign. At some point, we need to understand the “enemy” and make peace, not war.